Media advocacy includes all communication which has the goal of having an influence. Media advocacy is a broad concept, […]
media advocacy
A public relations officer (media spokesperson, press officer) is a communications professional whose task is to communicate about the functions […]
Like journalism, so is advertising and marketing regulated by the principles of good practice, which are often defined […]
Lobbying as a word comes from the place the politics is done in, the lobby of an office. […]
What should be taken into consideration when planning a media advocacy campaign? How do I know if my campaign plan […]
Because social media is by nature social and interactive, it cannot be controlled the way the traditional printed […]
Propaganda is (media) advocacy whose purpose is to have an effect on people’s thoughts, emotions, attitudes and behavior. […]
Digitalization and social media have also changed the field of advertising and marketing. Marketing is always about creating […]