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Author: annu

Marketing communications

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Marketing communications include advertising, public relations work, sponsoring, sales promotion through discounts, offers, competitions, fairs and sales work, […]

annu 11/12/2015 Marketing & Advertising, Media Advocacy

Access to social and digital media dividing people

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The world is networking fast and more and more people are using the internet than ever. In 2014 […]

annu 11/12/2015 Critical Reading, Ethical guidelines

Private and public

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What is a journalist permitted to publish, and in what manner? What must they publish and what cannot […]

annu 11/12/2015 Ethical guidelines

Critical activism glossary

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Clicktivism. The Oxford Dictionary defines the term clicktivism simply as “the use of social media and other online […]

annu 11/12/2015 Critical Reading, Digital & Social media, Ethics & Self-regulation

How to use social media as a business or a community?

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The major difference between marketing on traditional media and marketing on social media is the speed. Electronic arenas […]

annu 11/12/2015 Digital & Social media

Planning a marketing campaign

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What should be taken into consideration when planning a media advocacy campaign? How do I know if my campaign plan […]

annu 11/11/2015 Communication, Marketing & Advertising, Media Advocacy

Tips for safety in the internet

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Some negative aspects of the internet can be easily avoided by simple mnemonics. Viruses and malwares – You […]

annu 11/11/2015 Critical Reading, Digital & Social media, Ethical guidelines

Content verification can help in tackling fake news

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The motives of different internet users can be different from those of journalists who produce content within specific […]

annu 11/11/2015 Critical Reading, Digital & Social media

Protection of sources

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It has been said that the protection of sources is one of the strongest data acquisition methods for […]

annu 11/11/2015 Ethical guidelines

Headline posters and placards

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Placards and headline posters are the advertising posters of evening newspapers. Their objective is to sell the paper […]

annu 11/10/2015 Critical Reading, Marketing & Advertising, Media Advocacy

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